ATUNYA PERFORMANCE
Atunya is a training center and platform for athletic evolution, offering performance and wellness solutions for professionals and non-professionals. Founded by former hockey player Johnny Oduya, Atunya embraces a comprehensive understanding of sports and training. We also make performance apparel aligned with this comprehensive approach.
We consider the full spectrum of physical activity to help you push your performance beyond its current state. Our training modules teach you techniques for crafting a resilient mindset and cultivating a fitness regimen that can last a lifetime of sports and physical activity. We provide modules for everyone, from ambitious beginners to professional athletes.
The Atunya team consists of passionate training enthusiasts unified by the love of sports and training. We pursue the specific form of physical and mental transcendence that only physical activity offers. It’s a kick we can’t live without.
PRODUCT PHILOSOPHY
Atunya’s products are made to help athletes stay in the flow.
We design and construct them specifically to:
- Withstand tough use and perform well under pressure.
- Keep distractions at a bare minimum and enable flow.
- Streamline mobility and reduce energy expenditure.
The brainchild of two-time Stanley Cup champion Johnny Oduya, Atunya explores ideas of extreme functionality and durability to come up with products that withstand intense use and adapt smoothly – even to the most eccentric body motions.
LIFETIME PHILOSOPHY
Atunya believes in a sustainable world and a sustainable behavior on an individual level. A sustainable behavior can among many things include taking care of yourself and push yourself to be better than yesterday. Choose well and choose less.
When purchasing a pair of Atunya IMPACT Light Shorts we offer you lifetime access. You will never have to buy another pair of shorts. If they break within the cycle of 5 years we will make sure to give your shorts a new life and at the same time give you a fresh pair to continue your journey on wellbeing and sustainable choices.
SUSTAINABILITY
Atunya supports what supports all life – our shared earth. This point of view guides our approach to sustainability. We see ourselves as pragmatists who strive to stay alert, humble, and informed about the question of how to contribute to a better and more sustainable future.
Nursing a down-to-earth company culture, Atunya is above all solutions-oriented. Instead of promising big change now, we work consistently within our means as a small company to improve how we produce, act and communicate the complex issue of sustainability. We believe taking small daily steps forward is the most realistic approach and will affect positive change incrementally in the long run.
All our Compression garments now feature Polygiene Stay Fresh™ coating – a groundbreaking antibacterial technology embedded in textiles that help us take a new step in our effort to keep Atunya sustainable.
Polygiene StayFresh™ provides freshness by inhibiting the growth of odor-causing bacteria and protecting hard surfaces from bacteria. Thanks to this ability, you can wear your garment longer, wash it less, and thus save water and energy.
An added value of Polygiene StayFresh™ is that by enabling a lower washing frequency rate, you extend the life and durability of your garment, which leads to lowering your consumption rate. In other words, you don’t have to buy new performance wear as often.
At Atunya, we restlessly pursue technologies and practices that help reduce our environmental impact. One of our priorities is to make thoughtfully constructed performance apparel that meets this goal. Polygiene Stay Fresh™ coating is one such technology. Simple and highly efficient, it is a game-changer integrated into all our Compression garments from now on.
Better products made with the best available sustainable technologies and practices are our goal. This requires daily hard work with all our partners in the supply chain, not to mention the task of continually highlighting this topic in a coherent way to help raise awareness. That’s what we mean by being better than yesterday.
"Help athletes maintain focus and flow
– even when their workout is extra hard"